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At Alpha 1, we live the fitness lifestyle every day. No weekend warriors. All of our coaches are full-time, health and fitness industry professionals. Highly educated and passionate about fitness as a sport, they have all competed or coached at the highest levels.
Danny Nichols has been an athlete for most of his life and he utilized strength and conditioning programs starting at a young age to improve performance. He attended Minnesota State on a football scholarship as a full back; during his time there he won the special teams MVP award in 2005. After college he tried out for the National Football League. When his goals for the NFL didn't work out as planned, he began participating in a variety of different sports including body building, Olympic Weightlifting, Crossfit and even trying out for the WWE.
With his competitive past and love for lifting, he soon found CrossFit and joined a team that competed in 2011 taking 11th and 2012 taking 6th at the CrossFit Games. Within the sport Danny, holds the record for the thruster at 325 pounds. Now Danny trains full-time under the guidance of James FitzGerald (OPT), a world-renowned strength and conditioning coach in Scottsdale, Arizona.
With Danny's experience in sports and training, coaching others came naturally. Since discovering CrossFit he has been coaching athletes as well as general fitness clients. Now he coaches Functional Training and Fitness and Olympic Weightlifting at Alpha 1 Training Studio in Scottsdale.
- CrossFit Level I Certified
- CrossFit Olympic Lifting Certified
- CrossFit Kids Certified
- USAW L1 Certified
- 2014 NPGL Phoenix Rise Athlete and All-Grid Team
- 2014 CrossFit Games Southwest Open 9th Place
- 2013 Crossfit Games Southwest Regional - 10th Place Individual
- 2013 OPTathlon- 2nd Place
- 2012 OPTathlon- 3rd Place
- 2012 SICest of the Southwest- 7th Place
- 2012 Honey Badger Invitational- 1st Place and American Open Qualifer
- 2012 Reebok CrossFit Games- 6th Place on Team
- 2011 CrossFit Games-11th Place on Team
- 2011 CrossFit Games Norcal Regional - 1st Place on Team
Beau Ash is 29 years old and is originally from North Dakota. He was raised in a small farm town where a healthy way of living was far from a priority. He found long-distance running and nutrition when he was 17 years old. He went through a big weight loss transformation in high school. This led him into wanting to help others on their fitness journey, whatever that may be. While in the Air Force for 10 years, his passion and focus was always on fitness and a healthy way of living. He learned early on through mentoring his airman that teaching them to live healthier transferred into every aspect of their lives including their attitude and productivity at work. Every unit he was a part of he was always a physical fitness leader and lead large group training. As a secondary job he wrote nutrition/workout plans for those who were under acceptable measurements for the Air Force’s physical fitness regulations. In over 10 years in the fitness world he has never taken more than a week off of proper diet and exercise; this is something he takes great pride in. He was an endurance athlete from ages 17 to 23 where he ran one full marathon, 10+ half marathons and countless 10ks and 5ks.
Nutrition is where his passion has always been, and he has worked with endurance athletes, bodybuilders, and now functional fitness competitors. His personal focus is teaching people the importance of a well-balanced, nutrient- dense diet that helps them meet their goals. He currently competes as a functional fitness athlete and usually trains twice a day, including yoga, to keep balanced mentally and physically. He’s a big believer in practicing what he preaches and leading by example. He tends to geek out on nutrition and the mental aspect of training, using positive thinking and mental awareness to enhance our training and meet our goals in the most beneficial way possible mentally and physically.
He has worked in the personal training world but quickly realized group training is where he belonged. He has certifications in plant-based nutrition, sports nutrition, personal training, functional fitness, Olympic lifting, strong man and functional fitness program design, and is always continuing his education to help as many people as possible. One of his best strengths is knowing how to relate to people and use his life experience to help them understand their journey better and help them however he can. As a practicing vegan, he keeps an open mind and reminds everyone to try and do the same.
- OPEX CCP
- Crossfit Strongman
- Top 3 in 20+ 10k runs
- 10 Half Marathons top 5% finisher
- RX Level Competition finished top 7
- Lulu Member Athlete
- Top 1% of Air Force for Physical Fitness 10 years straight
Lucy grew up in St. Martin (French Caribbean) and moved to the United States in 2006 to pursue a professional career in freestyle inline skating, competing internationally for 5 years. In 2011 she started competing in motocross, traveling across the country. After several injuries, Lucy found functional fitness as a way of rehabbing old injuries and getting back into racing shape. Six months into it she chose to pursue "CrossFit" as a sport and started competing in Olympic Lifting and "CrossFit." A year into the journey she moved to California from Philadelphia to become a full-time coach and athlete. Now Lucy is a coach at Alpha, learning all about our programming and result-based culture. Lucy specializes in working with athletes with injuries due to past experiences rehabbing her own, and she proves that anything is possible through hard work and dedication.
- 129th in SoCal- CrossFit Open 2014 (individual)
- First place- Friday Night Lights 2014
- 4th- Arizona Grid Race 2014 (team event)
- 9th- Summer Shake Down 2014 (team event)
- 2005 4th feminine ASA final Sacramento Cal
- 2005 august, 1st at the ASA qualifier in Aguadilla Puerto Rico, she qualify for the final in sept. in Sacramento
- 2004 4th at the French championship (Paris)
- 2004 RID2Z contest - 4 eme (Fréjus, France)
- 2004 St Martin Champion in cadet men category
- 2004 St Martin cup 2nd cadet men Category (4 events)
- 2003 St Martin Championship 2nd cadet men category
- 1998 Goodwill Games Gold Medal
- 1996 Olympic Gold Medal & U.S. Champion
- 1995 U.S. & World Champion
- 1994 Goodwill Games Gold Medal & U.S. Champion
- 1993 U.S. & World Champion
- 1992 Decathlon World Record (8,891)
- 1991 U.S. & World Champion
- 1991–2012 American Decathlon Record Holder
Millions of Americans proudly watched Dan O’Brien win the 1996 Olympic Gold Medal to become the first American winner in the sport since 1976. As an Olympic Gold Medalist in the decathlon, Dan O’Brien is officially considered the “World’s Greatest Athlete,” and his name is synonymous with athletic achievement and success both on and off the field.
At the 1996 Olympic games in Atlanta, Dan O’Brien overcame almost insurmountable odds. Four years prior, on Super Bowl Sunday early in 1992, Reebok introduced its unprecedented Dan & Dave campaign, a series of entertaining TV and print ads featuring Dan and rival Dave Johnson, debating who would take the title as the “World’s Greatest Athlete” in Barcelona.
This publicity also provided for one of the most publicized failures in sports history when Dan “no-heighted” in the pole vault and failed to qualify for the 1992 Olympic team headed for Barcelona. All of Dan’s hard work had come to an end...or had it?
Dan O’Brien has spent his entire life overcoming obstacles. After encouragement from family, friends and coaches, he set new goals and began the journey that eventually established him as the most prolific decathlete in history. Only months after the failure to make the 1992 Olympic team, he set a new World Record at the Deca Star Invitational in Talence, France – defeating the 1992 Olympic Gold Medalist Robert Zmelik. He didn’t stop there. He went on to win the 1993 and 1995 World Championships, the 1994 Goodwill Games, and three U.S. Championships— all-leading to the 1996 Olympic Gold Medal in Atlanta.
Today Dan continues to give back to the sport that has given so much to him. For the past 20 years O’Brien has had the opportunity to volunteer coach at the highest collegiate level, the Pac 12 conference.
1991–2001 Washington State University
2004–Present Arizona State University
He is also the on-field emcee for every major USA Track & Field event, and heavily involved as both a host and celebrity athlete for USATF’s Win With Integrity program, a community outreach and mentoring program designed to help kids make good life decisions, set positive goals and adhere to a drug-free lifestyle.
At age 48 O’Brien continues to be a model of fitness, carrying 6% body fat and appearing as if he could take the field today. His daily fitness regimen has become legendary! “I take a lot of pride in the way I look and feel. Consistency was the key to my success as an athlete and today it is the key to my good health.”
“On the field is where I feel most comfortable. Whether it’s a conference championship, a national title or just achieving a personal best, helping young athletes achieve their goals is almost as rewarding as competing myself.”
Since he ended his career, Dan has used his athletic inspiration to train athletes from all disciplines. His background in cross training has been the key to many athletic success stories. Triple Threat Performance, a sports performance facility in Scottsdale, Arizona, has given O’Brien a training base for the past 15 years.
Dan continues to work with many people, ranging from high school athletes to professional athletes and from the housewife to the working executive.
“Whether you’re an athlete or not, everyone’s goals are essentially the same. It’s about self-improvement. If you play a sport, you want to get bigger, faster and stronger. If you don’t play a sport, it’s usually about losing weight and living a healthier lifestyle. I help people see their potential, set their goals and achieve them.”
A few key names that Dan has trained:
Pablo Sandoval – Baseball, 3rd base San Francisco Giants, All-Star
Gregory Anderson – Tennis, 15 years old, Ranked #2 Southwest
Levi Jones – Football, Offensive Lineman Cincinnati Bengals
Simeon Rice – Football, Tampa Bay Buccaneers
John Beck – Football, Baltimore Ravens
Nick Miller – Football, Oakland Raiders
Chinese National Baseball Team
Jackie Johnson – 4-time NCAA heptathlon champion Track & Field, 2008 Olympic Heptathlon Qualifier
Dan has become a highly sought motivational speaker, bringing his inspirational story to the employees and leaders of some of the biggest companies in the world, and over the years he has worked as both a color commentator and guest analyst for networks such as ESPN, CBS and NBC. He was also part of Yahoo Sports 2012 Olympic coverage from London.
He recently became a spokesman for BILT, a new fitness equipment company co-founded by tennis great Andre Agassi. “This is some of the most unique fitness equipment I have ever seen.”
Dan’s book, “Clearing Hurdles: The Quest to Be the World’s Greatest Athlete,” was released May 12, 2012.
Today Dan resides with his wife Leilani in Scottsdale, Arizona.